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Purchase Strategies

Cheynae McDaniel  7-MINUTE READ  January 13, 2025

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Purchase Strategies

Featuring a Spotlight on UpEquity 


By Cheynae McDaniel Jan 9, 2025 11:45 PM



Photo credit: Google




Revolutionizing Real Estate: UpEquity's Innovative Solutions for Home Buyers and Sellers



In the ever-evolving world of real estate, UpEquity is at the forefront of change, transforming the way homes are bought and sold. With a mission to simplify the home buying and selling process, UpEquity empowers buyers and sellers to have more leverage and negotiating power in the housing market.


Their innovative solutions are designed to help buyers secure their dream homes while maximizing sellers' returns, making the real estate journey smoother and more rewarding for everyone involved.


Key Highlights of UpEquity's Offerings:

Trade Up:

One of the most significant challenges in real estate is dealing with home sale contingencies. UpEquity's Trade Up program offers a guaranteed purchase offer on your current home, effectively eliminating this hurdle. This allows you to potentially qualify for a new mortgage without the burden of including the departing residence in your Debt-to-Income (DTI) ratio. With a guaranteed purchase offer, buyers gain increased leverage and negotiating power, making the transition to the new home seamless and stress-free.

Equity Advance:

For those in need of immediate liquidity, UpEquity's Equity Advance provides a temporary bridge loan on the departing residence. This solution can be combined with the Trade Up product to cover various expenses, such as down payments, home staging, debt consolidation, or home repairs. In a VA scenario, buyers can even restore entitlement by paying off the first lien. With a purchase maximum of up to $5M and a 20-acre maximum, this option is available for single-family homes, townhomes, and condos, whether they are primary, secondary, or investment properties. A stand-alone lien is also available, offering flexibility to meet diverse needs.

Buy with Cash:

In today's competitive real estate market, making an all-cash offer can be a game-changer. UpEquity enables you to make competitive all-cash offers on your potential new home, backed by their support, while we secure financing on the property behind the scenes. With at least 20% down required and a minimum FICO score of 620, this option is available for new home prices ranging from $200,000 to $2.5M. Any Qualified Mortgage (QM) loan is included, with a minimum closing period of just 14 days, ensuring a swift and efficient process.

UpEquity is committed to revolutionizing the real estate industry by providing innovative solutions that empower clients and enhance your brand's presence in the marketplace. Whether it's through our Trade Up program, Equity Advance, or Buy with Cash option, we are dedicated to making the home buying and selling experience as seamless and rewarding as possible.

Discover how UpEquity can transform your real estate journey and help you achieve your goals. Contact us today to learn more about all of the groundbreaking solutions we have available and how we can support you in securing your dream home or maximizing your property's value.




Our Marketplace


The Little Things Matter




The marketplace with Loan Factory offers several benefits that can enhance the experience for both borrowers and lenders. Here are some key advantages:

  1. Wide Range of Options: The marketplace provides access to a diverse array of loan products and lenders, allowing borrowers to compare and choose the best option that suits their financial needs and goals.

  2.  Competitive Rates: By bringing multiple lenders into one platform, the marketplace fosters competition, which can lead to more competitive interest rates and terms for borrowers.

  3. Convenience and Efficiency: Borrowers can easily compare different loan offers in one place, saving time and effort in the loan shopping process. This streamlined approach simplifies decision-making and accelerates the loan approval process.

  4. Transparency: The marketplace offers clear and transparent information about loan terms, fees, and conditions, helping borrowers make informed decisions.


  1. Tailored Solutions: With a variety of lenders and loan products available, borrowers can find tailored solutions that match their specific financial situations, whether they are looking for a mortgage, refinancing, or other types of loans.

  2. Access to Expertise: Loan Factory's marketplace may provide access to financial experts and advisors who can guide borrowers through the loan selection process, ensuring they understand their options and make the best choice.

  3. Innovative Tools and Technology: The marketplace may offer advanced tools and technology to help borrowers calculate potential savings, understand loan terms, and manage their applications more effectively.

Overall, the marketplace with Loan Factory enhances the borrowing experience by providing a comprehensive, competitive, and user-friendly platform for finding and securing loans.









Photo credit: Cheynae McDaniel




Our products


Every application tells a story. From the moment the purchase contract is signed, each step in the process is undertaken with meticulous care. Our team of skilled processors and dedicated assistants work together to create a seamless process, to reflect the beauty of homeownership.


What we offer:

  • HomeReady First Program

  • First-time Buyer: One+

  • 2-1 Lender-paid Buydown

  • HELOC

  • Corporate Discount Program









Resources


Agent Finder

Want to work with an agent who knows our process and can help make your experience more seamless? Search our database of real estate agents who have closed at least 1 loan with Loan Factory. Or, ask me for a recommendation to a realtor directly.


Coming soon…Introduction to Our Process



DPA Programs

Learn more about DPA Programs that you may be interested in.





First-Time Homebuyer Programs

Get comfortable with the process before starting the house hunt. Take a look at programs and other information to get a better idea of what to expect during the process.





1099 and Business Loan Programs

Improve your portfolio or purchase a home with non-traditional income. Learn about non-traditional options like interest-only payments and DSCR.





We invite you to join our growing community of real estate purchasers, investors and refinancers. Visit our Google Meet during Pre-Qualification Weekend hours, attend a workshop, or explore our application online. 


Follow us on social media to stay updated on our latest programs, upcoming events, and special promotions from our lender partners.


Thank you for allowing me to be a part of your story. Let's accomplish some goals together! Click the link to learn more.


Upcoming events


Pre-Qualification Weekend

Saturday, January 18, 2025 · 11:00am – 2:00pm

Time zone: America/Detroit

Google Meet joining info

Video call link: https://meet.google.com/uvw-emod-qsy 

Or dial: ‪(US) +1 336-790-8803‬ PIN: ‪600 531 986‬#

More phone numbers: https://tel.meet/uvw-emod-qsy?pin=2505031247184



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For any inquiries, please contact:


Cheynae McDaniel

cheynae@loanfactory.com or schedule an appointment www.buffmlo.com 

youtube.com/buffmlo


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